Ad Gallery
CBS Television Stations has the ad products and capabilities to create unique and bold solutions for your brand. We offer multi-platform, integrated advertising solutions that allow advertisers to leverage the strength of our audience relationships and to forge their own strong connections with our users.
Our custom ad solutions include the following:
Rich Media Ad Products:
Peel Back: The Peel Back is a compelling ad unit which mimics the appearance of a page being turned revealing your brands message below. This unit can be 3rd party served by approved rich media vendor or site served according to CBS Television Stations specifications.
Sliding Billboard: Is a large prominent unit that auto-expands pushing down the websites content to reveal your brand message. When unit retracts it leaves behind a fixed pencil unit. This unit can be 3rd party served by approved rich media vendor or site served according to CBS Television Stations specifications.
On-exit Interstitial: The On-exit Interstitial is a full-screen creative unit which is displayed in between the transition to another page. This unit is served by approved 3rd party rich media vendors.
UGC Barn-Door Interstitial: The Barn-Door Interstitial is served within the Silverlight UGC application. The barn door interstitial is a branding unit which mimics the opening of a large door. As user enters the UGC application the creative appears for 3 seconds and then opens to reveal content. This unit is site served.
Expandable Units 300×250 (CBS, CW) Expandable rich media units allow a standard size unit to expand larger then its original size over content to display advertiser message. Expandable units include: 300×250, 728×90, and 160×600. These units can be 3rd party served by approved rich media vendor or site served according to CBS Television Stations specifications.
Expandable Unit 728×90 (CBS, CW)
Video Ad Solutions:
Video Pre-roll: :15 Video commercial that plays before the video news content.
In-Banner Video: In-banner video is video creative which is hosted within a standard banner ad and plays upon user-initiation.
Liquidus: The revolutionary Liquidus video advertising platform allows advertisers to create and distribute high volumes of video classified ads quickly, easily and cost-effectively.
Custom Advertising Solutions:
Section Front Road Block: CBS Section Front Roadblock is a custom sponsorship that includes a customized skinned background integrated with Sliding Billboard and companion message unit to deliver a powerful and impactful message. Creative can be handled by 3rd party vendor or in-house by CBS Television Stations.
Click Image to Enlarge Section Skin (Open) »
Click Image to Enlarge Section Skin (Collapsed) »
Home Page Takeover: 100% share of ad inventory on site home page for chosen time period.
Mobile & Email Solutions:
SMS Text Alert Sponsorships: Various CBS Television Stations sites have SMS text message alert sponsorships which include: Breaking News, Weather and Sports alerts. Text messages can be sponsored with advertisers sell copy.
Email Newsletters: Our stations send out a variety of email newsletters each day specifically targeted to the special interests of our users. Breaking news, Sports, Health are just a few examples of email newsletters which can be sponsored.